This year’s annual gala dinner for the Adelaide Football Club was nothing short of a flying success. As a proud sponsor of the Crows, our Staging Connections Adelaide team pulled out all stops to make this year’s event the best yet. On top of our stunning AV design, the night was MC’d by Nova’s Ryan ‘Fitzy’ Fitzgerald and with two performances by The Superjesus the guests were treated to a truly enthralling evening. *Author’s Note: After publishing this blog post, the much-loved and respected Adelaide Crows Coach, Phil Walsh, sadly passed away. As a proud sponsor of Adelaide Football Club, Staging Connections send our thoughts and well-wishes to the family and friends of Phil Walsh, as well as the staff, players and wider Crows family. #WeFlyAsOne A spectacular Gala Dinner to celebrate the 25th Season of the Adelaide Football Club. The Brief The Arena floor of the Adelaide Entertainment Centre was the perfect venue for this event. The sheer size of the venue made it possible to design, create and deliver a stunning Gala Dinner setting for 800 VIPs and guests. One of the challenges we often face is displaying various multimedia content and live camera feeds simultaneously on stage. Staging Connections team were engaged to design, create and deliver a Gala Dinner setting for 800 VIPs and guests on the Arena floor of the Adelaide Entertainment Centre. We were required to celebrate their 25th season by using predominantly silver colouring whilst also highlighting the club’s colours of red, yellow and blue. Being one of the club’s major fundraising events for the year, we were also tasked with delivering a high impact stage look with practical vision systems to display silent auction progress and engage the audience in the evening’s events. The Solution Th high impact stage set using five projection screen surfaces suspended in a staggered array allowed for mapping of projection over the entire set or individual screens. Together with the 3 standard projection screens around the room, this allowed for video playback, sponsor acknowledgement, silent auction real time updates, Event Tweet and live to screen camera images. To incorporate the silver of 25 years, we utilised aluminium trussing around the screens, in the air and around the circular ceiling feature that featured an 8m wide projection of the AFC’s 25 year logo. LED lighting enabled all truss to be lit in a dramatic silver colour and allowed the room to be washed in changing colours depending on the events during the night. Event Tweet was used in both landscape and portrait formats on screens around the room to engage the audience with the evening’s proceedings. An alias twitter account (@AFC_Gala Insider) was created and curated by Staging Connections during the evening. Images of certain auction items were tweeted during the night as well as announcing major auction items as they were auctioned. These tweets together with tweets from attendees were moderated and then displayed on the room screens using Event Tweet. All of this combined for a fitting setting for The Superjesus to kick off the night, the auctioneers to auction the major items, a fun filled panel-type quiz game hosted by popular radio station, Nova FM’s, Ryan ‘Fitzy’ Fitzgerald and a party band to finish off the night. The 25th year of the Adelaide Football Club was certainly celebrated in style. Love looking at beautiful events? Check out some of our recent work and get your daily dose of event inspiration by following us on Instagram! … Read More
Why you need Digital Banners and Widescreens at your event
Mar 19 2018
A theatrical set is a combination of engineering, practicality and imagination that, at its best, becomes part of a show’s narrative as it helps tell it. The ubiquity of digital video technology means that your event can benefit from the same attention-grabbing visual techniques that wow Broadway audiences. With the right content, your brand, message and story can fill screens, dance across walls and create long-lasting impressions in your audience’s memories. Even better, your content can be transported to new venues, re-used in electronic communication, broadcast on web and re-purposed as a promotional tool after your event is over.
What is a digital stage set?
‘Digital Stage Set’ is a catch-all term for a combination of techniques, equipment and strategies that all use digitally created graphic content to enhance a live event. A Digital Stage Set can be any combination of static, animated or video content displayed on screens, projected on surfaces or animated across LED lighting fixtures. The options with projection alone are almost limitless! With one projector you can present an animation on a central screen all the while projection static branding on two peripheral screens.
Set the scene of your event
The first thing you need to consider when using digital sets is the venue you intend to deploy them in and the projection space that allows. Small function spaces - will be well served by projection to a modest central screen, augmented by strategically placed flat-panel displays. Larger theatre-style presentation spaces - can support multiple projection screens and projection onto walls. Extremely large ballroom or gala centres - allow you to stretch your imagination. They can house multiple sized custom screens, curved screens and projection mapped immersive visuals, all on a grand scale. Designing to your message The aim of your event is to convey your message, a digital set is intended to enhance it not outshine it. The development of your content and its technical implementation should go hand in hand. The best AV companies now have graphic designers, computer animator and video content creators in-house, which is the ideal team for enhancing your message. Take your speaker’s PowerPoint or Keynote presentations as a starting point and work through them with the content creators. They will pick out themes, selected static or animated visuals, highlight the most important sections and help structure the presentation with visual markers.
Making use of the natural breaks
You obviously don’t want to subvert attention during your speakers presentations but there are several natural breaks in the proceedings; introductions, walk- ups speaker changes that allow you to use the whole Digital Stage Set to entertain the crowd. For example, introducing a speaker allows you to use all visual displays in unison to immerse the whole venue in a single visual sequence. An image can traverse the room making heads spin, light and fire can rise from every corner in your event. All these transitions should be made with tight, precise timings before bringing the focus right back to the speaker.
Making an experience for your guests
Envisage this:
Video operators ensure that all presentations are queued up on a central computer and can be edited at a moments notice if necessary. All of your creative content will be deployed across projectors and screens via media servers run through powerful video mapping software. Lights go down, animation and video come up and your first speaker will take to the stage, right in the middle of the digital set you have created.
Your presenter speaks. Slow video loops of your logo and slideshows of images pertinent to your theme run unobtrusively on secondary displays, quietly setting the scene in your audiences peripheral vision. At the moment when the major new product/direction/award is unveiled all displays leap to life in concert with the key image and text. As the details are explained, different points and illustrations make their way to different parts of the room, adjusting and focusing the audience’s attention as necessary. As the presentation ends, the room becomes one image, surrounding the crowd in the environment of the idea.
Take your digital set with you
Marketing memory
After the applause has died down and the audience has left, your Digital Stage Set is ready to keep working for you. You should follow-up your attendees via email, framed in the same style and content as the event and send out a link to video highlights. Make sure you tie their experience into your emailed content. You have created a memory that is branded with your visuals in each attendee’s mind, and every time you communicate with them make sure to use these same images. If your content and message were compelling, they will recall the event even more fervently.
Portable set
If your event is travelling its easy to take your digital set with you and adapt it as needed to the new venue. Projections can be scaled up and down according to room size and available surfaces. Similarly, images that were split across multiple devces can be amalgamated to one or vice-versa. Digital Sets are incredibly malleable and coherent content with a clear message with translate well no matter what media is carrying it. Your digital content is now a business asset that cost a fraction of its physical counterpart with the ability to be scaled down to an iPad or up to an arena.
Digital Stage Set Event Packages - Digital Banners & Widescreens Staging Connections offer two Digital Stage Set packages for Digital Banners and Widescreens. In-house content creators work with you with options for either static or animated imagery. Standard display options include projecting from one projector onto multiple screens or from multiple projectors onto ultra wide screens, if your venue can physically accommodate them. In all cases and all combinations, Staging Connections work with you to bring out the heart of your message, and enhance your event with the right combination lighting, sound and decoration to fit with your theme. Unique boxes
The standard package does not limit your ability to create something truly unique. Staging Connections’ creative team and event planners love to extend themselves by creating totally individual events that create an environment for the organisation’s message. Whether it is bringing a character to life, creating a new display concept for a revolutionary product or finding a way to communicate a radical idea with absolute clarity, the Digital team love a challenge. That’s the great thing about the digital visions tools of modern AV – it’s never been easier to bring the hardest-to-image concepts to life and it’s never been more affordable to create a theatrical experience for your audience that’s every bit as entertaining as a night on Broadway. ... Read More